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In the blink of an eye, the marketing world was turned upside down with every agency, employee, brand and consumer forced to change, evaluating everything that was important to them. Our 5-days of content will inform and inspire you to re-imagine the agency model fit for tomorrow's demands, look at how to create new ways of working, attract talent, and understand what clients are now expecting of their agency partners. There will also be tactical advice centred around key issues such as how to scale your agency for growth and exit, reviewing the outsourcing model and driving new business.

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A panel featuring speakers from various marginalised groups who may have faced discrimination through microaggressions in the workplace. Topics of conversation could include: what are microagressions? How can workplace culture perpetuate them? How can we stamp them out of working environments? What attitudes need to change? <\/p>\",\"format\":\"html\"}}]}","linked_in_group":null,"running_order":"{\"data\":[]}","archive_link":null,"slides_link":null,"taxonomy_tag":null,"is_featured":false,"is_live":false,"is_premium":true,"label":" ","weight":10,"published_at":"2021-08-11T10:20:00+00:00","is_published":true,"id":"445","partnersCount":0},{"status":"completed","labels":[],"is_ungated":false,"festival_url":"agencies-4-growth","session_id":15,"title":"The future of working-from-anywhere","start_date":"2021-09-20T07:00:00+00:00","end_date":"2021-09-20T08:00:00+00:00","link":"https:\/\/player.vimeo.com\/video\/606982947?h=1cfa74dbd2","description":"{\"data\":[{\"type\":\"text\",\"data\":{\"text\":\"

The past year has demonstrated that remote working isn\u2019t just desirable for many in the industry \u2013 it's a necessity. The commercial and social benefits of institutional remote working policies have been demonstrated beyond doubt. From the greater accessibility given to people who might never have been able to gain a foothold in the marketing industry before to the greater collaboration between teams using technology, the irony is that being locked down enabled wider communication than ever before. This session will ask how brands and agencies have managed creative collaboration over the past few months \u2013 and which of the past year\u2019s trends we should be accelerating. <\/p>\",\"format\":\"html\"}}]}","linked_in_group":null,"running_order":"{\"data\":[]}","archive_link":null,"slides_link":null,"taxonomy_tag":null,"is_featured":false,"is_live":false,"is_premium":false,"label":" ","weight":1,"published_at":"2021-08-20T15:19:00+00:00","is_published":true,"id":"452","partnersCount":1},{"status":"completed","labels":[],"is_ungated":false,"festival_url":"agencies-4-growth","session_id":15,"title":"New policies: The menopause","start_date":"2021-09-20T07:00:00+00:00","end_date":"2021-09-20T08:00:00+00:00","link":"https:\/\/player.vimeo.com\/video\/605098025?h=62bf3f64cf","description":"{\"data\":[{\"type\":\"text\",\"data\":{\"text\":\"

The menopause has fast become one of the most important and topical issues facing businesses right now. The impact it is having on talent retention and mental health of their people cannot be underestimated, which is why so many organisations are looking at policies around how to better support and raise awareness of this life-changing cycle.

Tune in to explore how you can tackle this real-life problem and get some tangible support and advice from those who are already trying to make that change. <\/p>\",\"format\":\"html\"}}]}","linked_in_group":null,"running_order":"{\"data\":[]}","archive_link":null,"slides_link":null,"taxonomy_tag":null,"is_featured":false,"is_live":false,"is_premium":true,"label":" ","weight":10,"published_at":"2021-08-20T15:15:00+00:00","is_published":true,"id":"451","partnersCount":0},{"status":"completed","labels":[],"is_ungated":false,"festival_url":"agencies-4-growth","session_id":15,"title":"What agencies need to do to attract talent right now","start_date":"2021-09-21T07:00:00+00:00","end_date":"2021-09-21T08:00:00+00:00","link":"https:\/\/player.vimeo.com\/video\/609840555?h=8718aa2165","description":"{\"data\":[{\"type\":\"text\",\"data\":{\"text\":\"

Clients are spending again! Agencies rejoice! But not so fast. After a lean year of lockdown, staffing up has become a priority for most agencies \u2014 all at the same time. Compound that with fact that tech companies are scooping up talent left and right and other people are simply opting to go the entrepreneurial route \u2014 \/\/www.pyhtdch1.com\/news\/2021\/07\/21\/adland-s-top-execs-staffing-up-while-the-talent-pool-down and you\u2019ve got a challenging recruiting situation. So, what can agencies do to stand out among prospective employees? And, equally if not more importantly, what can they do to retain existing talent? Our panel of experts will offer all of the musts and must not\u2019s when it comes to becoming a talent magnet. today.<\/p>\",\"format\":\"html\"}}]}","linked_in_group":null,"running_order":"{\"data\":[]}","archive_link":null,"slides_link":null,"taxonomy_tag":null,"is_featured":false,"is_live":false,"is_premium":true,"label":" ","weight":10,"published_at":"2021-08-11T10:32:00+00:00","is_published":true,"id":"447","partnersCount":0},{"status":"completed","labels":[],"is_ungated":false,"festival_url":"agencies-4-growth","session_id":15,"title":"The future of the creative gig economy","start_date":"2021-09-21T07:00:00+00:00","end_date":"2021-09-21T08:00:00+00:00","link":"https:\/\/player.vimeo.com\/video\/607855722?h=a3486d3be8","description":"{\"data\":[{\"type\":\"text\",\"data\":{\"text\":\"

With an uncertain financial economy ahead, many will be looking to freelance work. Freelancers and creative gig workers have many options in terms of platforms to find work but how does this shift the dynamic of creative talent? How can people use tech to maximise exposure to jobs, while protecting prices, IP, and sanity. Can creative be better for the use of freelance talent and is this the future model for the industry? <\/p>\",\"format\":\"html\"}}]}","linked_in_group":null,"running_order":"{\"data\":[]}","archive_link":null,"slides_link":null,"taxonomy_tag":null,"is_featured":false,"is_live":false,"is_premium":true,"label":" ","weight":10,"published_at":"2021-08-11T10:27:00+00:00","is_published":true,"id":"446","partnersCount":0},{"status":"completed","labels":[],"is_ungated":false,"festival_url":"agencies-4-growth","session_id":15,"title":"Finding talent in the most unusual places","start_date":"2021-09-21T07:00:00+00:00","end_date":"2021-09-21T08:00:00+00:00","link":"https:\/\/player.vimeo.com\/video\/607758968?h=97e8cf2e32","description":"{\"data\":[{\"type\":\"text\",\"data\":{\"text\":\"

Talent has never been more accessible than ever before but that also means it can be harder to secure, and afford. In this session, we will explore the key questions that agency leaders, and potential employees, need to start thinking about - what type of talent are agencies in desperate need of? Do you need to have an agency background to land yourself that dream job? What's the stance on geo-located salaries? Make sure to tune in to understand exactly what employers and employees are looking for.<\/p>\",\"format\":\"html\"}}]}","linked_in_group":null,"running_order":"{\"data\":[]}","archive_link":null,"slides_link":null,"taxonomy_tag":null,"is_featured":false,"is_live":false,"is_premium":true,"label":" ","weight":10,"published_at":"2021-08-24T16:27:00+00:00","is_published":true,"id":"457","partnersCount":0},{"status":"completed","labels":[],"is_ungated":false,"festival_url":"agencies-4-growth","session_id":15,"title":"Will the pitch process change post-pandemic?","start_date":"2021-09-22T07:00:00+00:00","end_date":"2021-09-22T08:00:00+00:00","link":"https:\/\/player.vimeo.com\/video\/610594252?h=c6705a6834","description":"{\"data\":[{\"type\":\"text\",\"data\":{\"text\":\"

Lockdown and working from home forced agencies and clients to rethink the pitch process. Chemistry meetings took place on Zoom while decks were presented in Teams meetings. The savings, both in time and expense, have been immediate but will it make up for the lack of face-to-face contact? Will any new habits adopted in 2020 stick? The Drum will speak to new business bosses and clients who have gone through a pitch in the past year to find out. <\/p>\",\"format\":\"html\"}}]}","linked_in_group":null,"running_order":"{\"data\":[]}","archive_link":null,"slides_link":null,"taxonomy_tag":null,"is_featured":false,"is_live":false,"is_premium":true,"label":" ","weight":10,"published_at":"2021-08-11T10:42:00+00:00","is_published":true,"id":"449","partnersCount":0},{"status":"completed","labels":[],"is_ungated":false,"festival_url":"agencies-4-growth","session_id":15,"title":"Growing pains: how to avoid the pitfalls of scaling fast?","start_date":"2021-09-22T07:00:00+00:00","end_date":"2021-09-22T07:30:00+00:00","link":"https:\/\/player.vimeo.com\/video\/604980939?h=09ff17497d","description":"{\"data\":[{\"type\":\"text\",\"data\":{\"text\":\"

Growing your business is meant to be when all the hard work pays off, but it comes with its own set of problems: from finance and operations to talent and culture. Our panellists, all at different stages in their trajectory share their biggest challenges, how they tackled them, and, ultimately, how they chose the right pace for their business.<\/p>\",\"format\":\"html\"}}]}","linked_in_group":null,"running_order":"{\"data\":[]}","archive_link":null,"slides_link":null,"taxonomy_tag":null,"is_featured":false,"is_live":false,"is_premium":true,"label":" ","weight":10,"published_at":"2021-08-19T00:54:00+00:00","is_published":true,"id":"450","partnersCount":0},{"status":"completed","labels":[],"is_ungated":false,"festival_url":"agencies-4-growth","session_id":15,"title":"How to say no and push back","start_date":"2021-09-22T07:00:00+00:00","end_date":"2021-09-22T08:00:00+00:00","link":"https:\/\/player.vimeo.com\/video\/610921634?h=99a54483ba","description":"{\"data\":[{\"type\":\"text\",\"data\":{\"text\":\"

The strain of Covid on agencies has led many worried agency bosses to accept client demands without question for fear of losing lucrative business in an unstable market. An investigation found that pressure is being put on agency staff who are working round the clock to make sure work is delivered. The work\/life balance has blurred, and many are trying to reset the boundaries. How can agencies put better boundaries in place as we emerge from Covid?<\/p>\",\"format\":\"html\"}}]}","linked_in_group":null,"running_order":"{\"data\":[]}","archive_link":null,"slides_link":null,"taxonomy_tag":null,"is_featured":false,"is_live":false,"is_premium":true,"label":" ","weight":10,"published_at":"2021-08-11T10:36:00+00:00","is_published":true,"id":"448","partnersCount":0},{"status":"completed","labels":[],"is_ungated":true,"festival_url":"agencies-4-growth","session_id":15,"title":"M&A trends","start_date":"2021-09-22T07:00:00+00:00","end_date":"2021-09-22T08:00:00+00:00","link":"https:\/\/player.vimeo.com\/video\/610575244?h=c2cc06febc","description":"{\"data\":[{\"type\":\"text\",\"data\":{\"text\":\"

This panel will dig under the newest trends and insights in M&A in our industry with a panel of experts that have been right at the heart of the most exciting deals of the past six months. We'll look into what buyers want from agencies and how the needs of modern brands are driving these buying trends. We'll look at what it takes to become an agency worth buying and what markets are leading M&A activity.<\/p>\",\"format\":\"html\"}}]}","linked_in_group":null,"running_order":"{\"data\":[]}","archive_link":null,"slides_link":null,"taxonomy_tag":null,"is_featured":false,"is_live":false,"is_premium":false,"label":" ","weight":1,"published_at":"2021-09-10T11:32:00+00:00","is_published":true,"id":"463","partnersCount":1},{"status":"completed","labels":[],"is_ungated":true,"festival_url":"agencies-4-growth","session_id":15,"title":"How agencies can accelerate brand building","start_date":"2021-09-22T07:00:00+00:00","end_date":"2021-09-22T08:00:00+00:00","link":"https:\/\/player.vimeo.com\/video\/610489311?h=c8d8caa8aa","description":"{\"data\":[{\"type\":\"text\",\"data\":{\"text\":\"

Facebook has developed a framework that agencies can use to help clients build long term brands. Join Carlos Palacios, strategic communications planning lead at Facebook as he shares how accelerants like purpose, personalisation and performance branding can supercharge brand building. He\u2019ll also discuss how brands can use a wide range of diverse experiences and formats to help bring these accelerants to life across the Facebook Family of Apps and Services.<\/p>\",\"format\":\"html\"}}]}","linked_in_group":null,"running_order":"{\"data\":[]}","archive_link":null,"slides_link":null,"taxonomy_tag":null,"is_featured":false,"is_live":false,"is_premium":false,"label":" ","weight":1,"published_at":"2021-09-15T16:28:00+00:00","is_published":true,"id":"471","partnersCount":1},{"status":"completed","labels":[],"is_ungated":false,"festival_url":"agencies-4-growth","session_id":15,"title":"Understand your client through the lens of the consumer","start_date":"2021-09-23T07:00:00+00:00","end_date":"2021-09-23T08:00:00+00:00","link":"https:\/\/player.vimeo.com\/video\/611764710?h=ce6c651ac1","description":"{\"data\":[{\"type\":\"text\",\"data\":{\"text\":\"

Consumer habits have changed throughout the past year at the rate of knots, forcing brands to re-think their engagement strategies, and how best they serve their audiences through content and creative. Clients want to work with agencies that can be nimble enough to adapt their creative thinking in real time, introduce new skill-sets where required, and pivot their business models according to how clients want to operate. Tune in to get a real understanding of how today's consumers are behaving, which is driving client demands. <\/p>\",\"format\":\"html\"}}]}","linked_in_group":null,"running_order":"{\"data\":[]}","archive_link":null,"slides_link":null,"taxonomy_tag":null,"is_featured":true,"is_live":false,"is_premium":false,"label":" ","weight":10,"published_at":"2021-08-20T15:27:00+00:00","is_published":true,"id":"454","partnersCount":1},{"status":"completed","labels":[],"is_ungated":false,"festival_url":"agencies-4-growth","session_id":15,"title":"The Great Data Reckoning: Unlocking value and growth in a privacy-first world","start_date":"2021-09-23T07:00:00+00:00","end_date":"2021-09-23T08:00:00+00:00","link":"https:\/\/player.vimeo.com\/video\/604062540?h=0b00bbe720","description":"{\"data\":[{\"type\":\"text\",\"data\":{\"text\":\"

The world of commerce is changing; consumers making purchase decisions in 2021 aren\u2019t thinking about channels, touchpoints and the path to purchase. Rather, they are seeking out brands and businesses who bring value to their lives \u2013 whether that\u2019s in the form of free content, privacy over their personal information, relevant ads, and a consistent omnichannel experience. <\/p>\",\"format\":\"html\"}},{\"type\":\"text\",\"data\":{\"format\":\"html\",\"text\":\"

In the face of changing demands from consumers and, in turn, advertisers, this session will look at the changing role of data in the planning\/buying process and how future-focused agencies can master how to activate first-party, privacy-safe data to drive better commerce outcomes for all. <\/p>\"}}]}","linked_in_group":null,"running_order":"{\"data\":[]}","archive_link":null,"slides_link":null,"taxonomy_tag":null,"is_featured":true,"is_live":false,"is_premium":false,"label":" ","weight":10,"published_at":"2021-08-30T13:55:00+00:00","is_published":true,"id":"460","partnersCount":1},{"status":"completed","labels":[],"is_ungated":true,"festival_url":"agencies-4-growth","session_id":15,"title":"All Together: How news brands came together to unite a nation","start_date":"2021-09-23T07:00:00+00:00","end_date":"2021-09-23T08:00:00+00:00","link":"https:\/\/player.vimeo.com\/video\/608467397?h=664c21dc2f","description":"{\"data\":[{\"type\":\"text\",\"data\":{\"text\":\"

Cast your mind back to Easter 2020. It\u2019s a bit of a blur, perhaps one you\u2019d happily forget. Just days earlier a united news industry team had pitched to the UK government for a campaign that would involve bringing together more than 600 national and local news brands to reach more than 40 million readers. Never before had the whole industry come together like this. The government were onboard, but they needed it to go live the following week. To take this from pitch to page in just seven days, old rivalries were put aside as the news industry pulled together to make this happen. And on April 17, newsstands and news sites across the country carried a bold, unified message: \u201cStay at home for the NHS, your family, your neighbours, your nation, the world and life itself.\u201d
To inspire agencies with the art of the possible, this session will tell the story of the news industry\u2019s single biggest collaboration to create the most important public interest campaign in a generation, so successful that it\u2019s still going strong 18 months later.<\/p>\",\"format\":\"html\"}}]}","linked_in_group":null,"running_order":"{\"data\":[]}","archive_link":null,"slides_link":null,"taxonomy_tag":null,"is_featured":false,"is_live":false,"is_premium":false,"label":" ","weight":10,"published_at":"2021-09-13T13:22:00+00:00","is_published":true,"id":"469","partnersCount":1},{"status":"completed","labels":[],"is_ungated":false,"festival_url":"agencies-4-growth","session_id":15,"title":"The perfect working week","start_date":"2021-09-24T07:00:00+00:00","end_date":"2021-09-24T08:00:00+00:00","link":"https:\/\/player.vimeo.com\/video\/610645872?h=b8a55e041f","description":"{\"data\":[{\"type\":\"text\",\"data\":{\"text\":\"

Work-life balance is something we all strive to achieve, and in today\u2019s market, it\u2019s even more important to ensure we\u2019re attracting the very best talent into our businesses. So is the 4-day week the solution or just a gimmick? With a panel who have tested and tried, we hope to reach a conclusion on the perfect working week.<\/p>\",\"format\":\"html\"}}]}","linked_in_group":null,"running_order":"{\"data\":[]}","archive_link":null,"slides_link":null,"taxonomy_tag":null,"is_featured":false,"is_live":false,"is_premium":true,"label":" ","weight":10,"published_at":"2021-08-20T15:22:00+00:00","is_published":true,"id":"453","partnersCount":0},{"status":"completed","labels":[],"is_ungated":false,"festival_url":"agencies-4-growth","session_id":15,"title":"Why employee ownership is key to agency success","start_date":"2021-09-24T07:00:00+00:00","end_date":"2021-09-24T08:00:00+00:00","link":"https:\/\/player.vimeo.com\/video\/610660348?h=a32a2e6d04","description":"{\"data\":[{\"type\":\"text\",\"data\":{\"text\":\"

In this session, we discuss the advantages of making your employees shareholders. Agency owners tell us about how employee ownership has a massive impact on culture and future success. Learn how to navigate the process and the pros and cons of taking this approach. <\/p>\",\"format\":\"html\"}}]}","linked_in_group":null,"running_order":"{\"data\":[]}","archive_link":null,"slides_link":null,"taxonomy_tag":null,"is_featured":false,"is_live":false,"is_premium":true,"label":" ","weight":10,"published_at":"2021-08-23T10:49:00+00:00","is_published":true,"id":"455","partnersCount":0},{"status":"completed","labels":[],"is_ungated":false,"festival_url":"agencies-4-growth","session_id":15,"title":"How agencies can leverage Gaming4Growth","start_date":"2021-09-24T07:00:00+00:00","end_date":"2021-09-24T08:00:00+00:00","link":"https:\/\/player.vimeo.com\/video\/612866796?h=6b7016ed08","description":"{\"data\":[{\"type\":\"text\",\"data\":{\"text\":\"

Gaming is an industry hot topic but underneath all the hype is a very real opportunity for agencies to be making revenue. Clients are always after a new way to reach consumers and steal a march on their competitors and mobile gaming offers just that. This panel will bring together marketing leaders to reveal their secrets about how they are turning the excitement about gaming into a tangible business opportunity. <\/p>\",\"format\":\"html\"}},{\"type\":\"text\",\"data\":{\"format\":\"html\",\"text\":\"

What you will learn:
-Why everyone is a gamer and why this is a big business opportunity
-Gaming is the metaverse and what that means for agencies
-Why we need to learn from the mistakes made around social media
<\/p>\"}}]}","linked_in_group":null,"running_order":"{\"data\":[]}","archive_link":null,"slides_link":null,"taxonomy_tag":null,"is_featured":false,"is_live":false,"is_premium":false,"label":" ","weight":1,"published_at":"2021-09-14T14:35:00+00:00","is_published":true,"id":"470","partnersCount":1}],"eventAttributes":null,"relatedEvents":null,"eventStatus":null,"topicSelected":"all"}">